DNA Jaguar with Michael Quinn
PROMOTIONAL TV SERIES
CASE STUDY
Subtle promotion through topical telly
Working with the grandson of Sir William Lyons, founder of Jaguar Cars we create a fun show on classic Jaguars. The show further enhances and promotes Michael’s profession in the world of classic cars and Jaguars. Creating a captivating way of softly engaging customers both existing and new.
Running with a Theme
Create a TV style and approach to a series makes additional episodes efficient and effective.
Filming
Different approach and different events. Sometimes filming all day at an event, sometimes a specific car or interview.
Editing
Using the consistent theme, each episode then varies in editing requirement depending on what was filmed.
Production
Each episode published to YouTube and social media and used as part of client's profile.